Introduction to Careers in Marketing

After completing this course, students will have a fundamental understanding of the principles of marketing. They will be able to explain the marketing process, marketing strategic planning, the marketing environment, and the trends, opportunities, and challenges in the marketing world today. 

Major concepts:

  • Overview of Marketing
  • Marketing Research
  • Marketing Strategic Planning
  • The Marketing Environment and Consumer Behavior
  • The Marketing Mix
  • Marketing Today
S.No.Program NameFee ComponentAmount (USD)Description
1Full TimeCourse Fee$ 200To be paid by the student at the time of Registration.
2FlexCourse Fee$ 400To be paid by the student at the time of Registration. Student can select one more semester duration course free of cost.
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Grade Level

  Grade 9-12

Duration

  Semester

Requirements

  None

Prerequisites

  None

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