AGRICULTURAL COMMUNICATIONS III

Duration

10 Months

Prerequisites

None

Requirements​

None

Course Summary

As the global need for agricultural products grows, so does the need for effective communication between consumers and producers. Agricultural Communications 3 combines agricultural topics and science with the application of communication studies. Students continue the study of visual, verbal, and written techniques to communicate agricultural information to consumers, businesses, and government agencies. This course will provide real-world practice in writing, speaking, photography, graphic design, and web communication to prepare students to report and present agricultural topics with detailed knowledge to gain attention. Students will create a communications campaign, learn how to use social media to deliver communication messages, prepare a media kit, produce persuasive videos, modify photographs, create a web page, and effectively use their voice to present and debate agricultural topics.

MAJOR TOPICS AND CONCEPTS

Semester 1

  • Business Cooperatives
  • Speech and Debate
  • Audio and Video

Semester 2

  • News Media
  • Online and Social Media
  • Communication Campaigns
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